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Coming To A Post Box Near You!
By: Barry McDonald
You know the procedure by now, you get out of bed, walk downstairs grab a cup of
coffee and go and look for what you have in your mail box, the majority of us
know that its usually filled with fliers and mailings offering the next best
interest rate for home loans….but we usually never even bother to go further by
opening the envelope to the details inside.
But! What if on the front it said “What did you neighbors pay for their house?
See inside for details..” would you be tempted? I have to put my hands up and
say “Yes” I would not because I’m a nosey neighbor but I’d be curious to know
what “so and so” down the street sold their house for. Well that’s the new
technique you may find from now on if a company called “Donania” has anything to
do with it.
Domania is now allowing lenders of home loans access to their data base of home
pricing for use in their direct mailings. What does that mean to you, well now
instead of just receiving a generic letter with just an interest rate on the
front (they found a very poor opening rate for this type of mailing...We all
know, most if not all of these offer's went straight into your trash can.) you
now receive a more targeted offer as the lender can quote the house prices in
your street, they’ve also found by doing this type of mailing that they now have
more people enquiring about home equity loans who never had before, when they
realize how much extra equity they now have in their home.
So don’t be surprised to find one in your mail box tomorrow….. and by the way
would you be tempted to open it??? be honest... I thought so!
About the Author:
For more information on home equity loans, how to avoid home equity loan scams
and how to protect yourself. visit
www.allabouthomeequity.com/ for
details. Check out our home equity blog at
www.allabouthomeequity.com/wordpress-2.0.2/wordpress/ |